Events create concentrated experiences. Attendees engage deeply over a short period. This intensity builds relationships faster than any other format.

The event ladder moves attendees from free exposure to paid participation to premium experiences. Each event type serves a different rung.

EVENTS

Free Webinars as Top of Funnel

Free webinars attract new prospects. Deliver genuine value while demonstrating your expertise. End with a soft offer for next-step engagement.

Structure webinars to leak your methodology without giving everything away. Leave attendees wanting more.

Event Type Purpose
Free webinar Attract, educate
Paid workshop Deeper transformation

Paid Workshops

Paid workshops offer deeper transformation in 2-4 hours. Participants get focused learning and interaction. Price accessibly to encourage attendance.

Multi-Day Courses

Extended events (weekend workshops, week-long intensives) provide immersive experiences. These command higher prices and produce deeper results.

Conferences and Summits

Large events with multiple speakers and tracks. These can be produced solo or with partners. Conferences build community at scale.

Retreats and Masterminds

Top of the event ladder: multi-day retreats with limited attendance. Intimate, transformative, premium-priced. These create lifelong memories and relationships.

If you run events, map your offerings against this ladder. What rungs are missing? What could you add to serve attendees at different levels?

Create a QR Code Activity - Get Students Up and Moving With QR Code Creators

 

I thought QR codes were done, right? Apparently, not so fast. (get the reference?) Maybe it is a side effect of the pandemic and more paperless menus or maybe there is more two these odd little images than I ever realized?

Today, I wanted to share some easy to use QR code creators and ideas on how to use them to engage students with something besides games on those pesky phones. You could also use a laptop or Chromebook with a web camera, but this is sometimes a bit awkward

My thoughts today are focused on using QR codes to get students up and moving to explore a concept or collection. I am envisioning an activity or formative assessment where students work through a QR code scavenger hunt to connect images or diagrams to class concepts. For example, 
What type of tectonic plate boundary would you expect to find connected to this image?  _____________________
(Share your answer in the comments below.  You can send me a tweet me if you need help.)
The Rift Valley in this location is connected to what type of type of tectonic plate boundary? _____________________
(Share your answer in the comments below. You can send me a tweet me if you need help.)

These codes could be created and posted around the classroom or even around the school if you really want students to get moving. I even imagine that this could be a fun professional development scavenger hunt for teachers? The possibilities might only be limited by your imagination.

Creating The Codes

My favorite tool to use when creating these codes is the built in QR code creator in the Chrome Browser. (These have the little dinosaur in the middle.) 

Here are a few more easy to use QR code creators.

Bitly Chrome Extension or Bitly SiteqrcodemonkeyQR Code GeneratorQR Code Generator with Logo

Additional QR Code Resources and Activities

8 Ways I Make Learning Fun by Using QR Codes in The Classroom10 Interesting Ways to Integrate QR Codes in Your TeachingHow to Make a QR Code in ChromeWakelet QR Code CollectionsBest Free QR Code Sites for TeachersHow Teachers Are Using QR Codes in the Classroom to Enhance Learning

One last one. Have a Happy Day! #HappyLearning
Let me know if you have any questions in the comments below ; )